In today’s digital landscape, email marketing remains a crucial tool for businesses looking to grow their reach and boost conversions. With several email marketing solutions available in the market, it can be challenging to find the one that offers the best features at an affordable price. In this article, we will discuss three top-notch email marketing platforms that are not only unique but also cost-effective compared to Mailchimp – EmailOctopus, MailerLite, and SendX.
EmailOctopus: An Affordable Choice with Unlimited Users
Focusing on affordability and simplicity, EmailOctopus is up to 64% cheaper than Mailchimp each month.
- Email editor with a selection of templates
- Inline and embedded forms with customizable landing pages
- Advanced segmentation based on list fields and email activity
- Unlimited time-based automated email sequences
- Personalization through merge tags
- Real-time campaign reports
- Direct integrations with Teachable, BookFunnel, WordPress, and OptinMonster
With no limit on account users, EmailOctopus allows you to add as many team members to your account as needed. This feature sets it apart from Mailchimp, which restricts the number of seats depending on the plan chosen.
The table below highlights the monthly savings when using EmailOctopus over Mailchimp:
Subscriber count | Mailchimp Price | EmailOctopus Price | Cost Difference
0 – 1,000 | Free | Free | 0%
1,000 – 2,000 | Free | Free | 0%
2,000 – 2,500 | $30.99 | Free |-100%
2,500 – 5,000 | $52.99 | $24.00 |-54.71%
5,000 – 10,000 | $78.99 | $36.00 |-54.42%
10,000 – 15,000 | $135.00 | $48.00 |-64.44%
15,000 – 20,000 | $170.00 | $60.00 |-64.71%
20,000 – 30,000 | $230.00 | $85.00 |-63.04%
30,000 – 50,000 | $270.00 | $130.00 |-51.85%
MailerLite: An Intuitive Solution with Advanced Features
With advanced features and intuitive design, MailerLite offers an average monthly saving of 40% when compared to Mailchimp.
- Auto resend for unopened campaigns
- RSS campaigns to send blog content via email
- Multi-language unsubscribe page
- Dynamic content based on subscriber groups
- In-built image editor for filters and text overlays
- A/B split testing and interactive in-email surveys
- Website builder, customizable landing pages, and popup forms
- Automation sequences based on subscriber activity
- Time-zone-based delivery
- Direct integrations with Shopify, WooCommerce, and Squarespace
The table below compares the pricing between MailerLite and Mailchimp:
Subscriber count | Mailchimp Price | MailerLite Price | Cost Difference
0 – 1,000 | Free | Free | 0%
1,000 – 2,000 | Free | $15.00 | +$15.00
2,000 – 2,500 | $30.99 | $15.00 |-51.60%
2,500 – 5,000 | $52.99 | $30.00 |-43.39%
5,000 – 10,000 | $78.99 | $50.00 |-36.70%
10,000 – 15,000 | $135.00 | $75.00 |-44.44%
15,000 – 20,000 | $170.00 | $90.00 |-41.18%
20,000 – 30,000 | $230.00 | $140.00 |-39.13%
30,000 – 50,000 | $270.00 | $210.00 |-22.22%
SendX: A Feature-Rich Solution for Global Businesses
SendX is celebrated for its robust features and has amassed more than 3,000 customers worldwide since its launch in 2014.
- Robust email editor with a free stock image library
- Automatically generates video preview images in the email editor
- Customizable embedded forms, pop-ups, and landing pages
- Automation based on triggers such as subscriber activity
- 1-click resend to unopeners
- Campaign sending according to subscribers’ geolocations
- Dedicated IP for high-volume senders
- A/B split testing
- Direct integrations with WordPress, ClickFunnels, PayPal, and Intercom
Although SendX does not offer a free plan like Mailchimp, it does provide a 14-day free trial for you to test the platform.
In conclusion, EmailOctopus, MailerLite, and SendX are powerful email marketing platforms that offer advanced features without burning a hole in your pocket. Whether you’re a small business owner or an enterprise user, you can achieve significant savings by switching to one of these alternatives over Mailchimp without sacrificing any essential email marketing tools.
